Last year Healthy Families BC, 2010 Legacies Now, and the Province of British Columbia combined their efforts to host a fun, interactive and educational walking challenge designed to promote and improve health through physical activity.
From August 8th to September 19th, BC residents were challenged to “Walk to Win” in a six-week contest that encouraged walking, mapping and sharing favourite walking routes as well as pictures along the way. Individuals won amazing BC getaway trips, bikes, fitness passes, footwear gift certificates, 5 communities were awarded $10,000 each to improve the walkability of their communities, and 1 community won the grand prize of $50,000 dollars to improve their trails and access to physical activity opportunities!
The challenge was so successful the stakeholders wanted to tell people around the world about it. The result is Let’s Walk, an interactive book we created with our project partners at The Goggles, based on the stories, maps, pictures and videos submitted throughout the event. The flipbook acts as a fun and interactive scrap album and it also functions as a “how-to” guide for individuals, groups, or communities wanting to host a successful walking challenge.
Check out some screen shots in our work section or see the live site at: walkingchallenge.2010legaciesnow.com.
